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Structuring The Sacred 

9 - Case Study – Tarka Sullivan

Sacred Soul Yoga Studio - A Seamless Transition in Motion

A

Client Background

A devoted yoga instructor and community builder,

 

Tarka Sullivan had cultivated trust and consistency through her long-standing studio platform.

But when the need to transition arose, she feared disruption, that her students might feel disoriented. 

B

Challenge

Tarka’s concern wasn’t just technical; it was emotional. She wanted a website that felt like home familiar enough for her students to recognize, yet refined enough to support her next phase of growth.
Her challenge: to move platforms without losing her voice, energy, or client connection.

C

Key objectives included:

  • Migrating Sacred Soul Yoga Studio’s website with complete brand continuity and zero disruption for students.

  • Preserving the familiar feel of the original platform while refining clarity, flow, and visual harmony.

  • Rebuilding core pages and navigation on Wix with improved structure, readability, and client pathways.

  • Ensuring energetic coherence between Tarka’s teaching style, studio identity, and digital presence.

  • Supporting a smooth, stress-free transition that honored both her community and her brand essence.

D

The Alignment Code Lab™ Process

  1. Grounded Consultation & Mapping - Clarified her priorities, audience flow, and aesthetic anchors to ensure continuity between the old and new platforms.

  2. Migration Strategy - Planned and executed a step-by-step transfer from the old site to Wix, ensuring every class, image, and system remained intact.

  3. Design & Frequency Calibration - Preserved the original visual essence while adding new energetic and design elements that reflected her current evolution.

  4. System Setup & Automation - Integrated booking, scheduling, and payment tools to reduce administrative strain and create effortless client navigation.

  5. Client Communication Support - Crafted soft-transition messaging for students so the website update felt like a natural evolution rather than a change.

  6. Energetic Anchoring - Infused calm, grounded visual rhythm and white-space balance throughout the new site to sustain the brand’s serene energy field.

E

Energetic Tools Used

  • Mirror Dialogue Design

  • Frequency Calibration for Visual Systems

  • Client Communication Energy Mapping

  • White-Light Alignment in Aesthetic Flow

  • Integration of Function + Frequency

I felt seen through every step. Norma made what felt overwhelming feel effortless.

Tarka Sullivan 

Sacred Soul Yoga Studio

Archetype Essence: The Architect + The Heart-BridgePrimary Human Need: CertaintyBalancing Need: GrowthInsight: When continuity is honored, transition becomes transformation.

Transformation

ALIGNMENT MARKER 1 

Migrated Sacred Soul Yoga Studio to a new platform with zero disruption to students.

ALIGNMENT MARKER 2 

Preserved brand voice, visual tone, and client trust during transition.

ALIGNMENT MARKER 3

Introduced new design and automation systems to support business ease.

Strengthened online booking, event listings, and communication flow.

ALIGNMENT MARKER 4

Reinforced client experience through subtle, energy-aligned design refinements.

ALIGNMENT MARKER 5

I felt seen through every step. Norma made what felt overwhelming feel effortless.

- Tarka Sullivan 

CLIENT INSIGHT 

Lessons & Reflections

1

Change flows best when the familiar feels safe.

2

Design is energy translated into form.

3

  1. The most seamless transitions are the ones the audience never notices.

F

Signature Reflection – Norma Merla

Tarka’s project reminded me that alignment isn’t about reinventing - it’s about evolving with grace.


The best designs don’t replace what was working; they amplify what was already aligned.

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